Master of Business Administration: Entrepreneurship
Master of Business Administration: Entrepreneurship
Entrepreneurship Concentration in Rowan's MBA
Why an MBA Concentration in Entrepreneurship?
Entrepreneurship begins with seeing possibilities and being willing to act on them. Opportunities can take the form of a new venture, product, service, process, business model, or a new approach to a persistent problem. Turning those possibilities into something useful requires creativity and initiative, but also judgment about customers, markets, resources, organizational capabilities, and the conditions needed to move an idea forward. That combination makes entrepreneurial thinking relevant in startups, established businesses, nonprofit organizations, government, and other settings where people are working to create, improve, or change something.
Entrepreneurship brings together opportunity recognition, idea development, innovation, experimentation, resource development, and implementation. New ideas have to be examined in relation to the problems they address, the people or organizations they could serve, the environment in which they would operate, and the resources required to make them viable. Entrepreneurs and entrepreneurial teams also learn through action, using evidence and experience to refine ideas, solve problems, build support, and determine how an opportunity can advance. Within established organizations, the same entrepreneurial perspective can help people challenge existing assumptions, identify new possibilities, and develop innovations within existing structures and constraints.
Rowan’s Entrepreneurship Concentration reflects the School of Innovation and Entrepreneurship’s broader emphasis on entrepreneurial thinking and action across organizational settings. Students can develop greater depth in entrepreneurship, corporate entrepreneurship, innovation, and emerging topics, with one approved alternate from a complementary business area. Those connections can extend into finance, marketing, management, human resources, analytics, and information systems as students consider what it takes to move opportunities and ideas toward implementation.
Concentration Details
Requirement: 9 credits; build the concentration primarily from approved Entrepreneurship courses. Up to one approved 3-credit alternate may count with advance approval.
The direct Entrepreneurship options keep the concentration centered on opportunity development, corporate entrepreneurship, innovation, and emerging topics. One approved alternate from a complementary business area can connect entrepreneurial study with leadership, analytics, human resources, or information systems while preserving the concentration’s primary focus.
Concentration courses may also be taken as graduate business electives when students satisfy any listed Foundations and prerequisites.
Course Details
Direct Entrepreneurship Options
ENT 06505 - Entrepreneurship and Innovation
This course provides a broad framework for understanding the nature of entrepreneurship in multiple organizational settings. The course introduces students to the innovation and idea generation process and helps students apply an alternative way of “thinking” to assist in solving difficult issues for government, business, and the non-profit sector.
Prerequisites: ACC 03500 with a minimum grade of C and MGT 06502 with a minimum grade of C and MKT 09500 with a minimum grade of C
ENT 06506 - Corporate Entrepreneurship
This course provides an overview of the potential for innovation and entrepreneurial opportunities or new ventures within a corporate environment. The course covers various aspects of corporate entrepreneurship. Major topics include understanding the corporate entrepreneurial revolution, learning about the nature of entrepreneurship within established organizations (intrapreneurship), understanding the requirements for setting up an environment conducive to being intrapreneurial within a corporate setting, and learning about the entrepreneurial direction of firms as they grow and evolve. Among the issues discussed are the role of creativity within corporate entrepreneurship, the relation to product innovation and technology, the importance of corporate strategy within an entrepreneurial framework, and what it takes to create an entrepreneurial culture in a corporate setting.
ENT 06555 - Driving Innovation
Students in this course will work to gain an in-depth understanding on the role that innovation plays in driving process and cost efficiencies, strategy development, decision making, addressing customer demands and market trends, financial performance, and business growth. Key models from Entrepreneurship will be analyzed for learning how to target and implement innovation.
ENT 06599 – Special Topics in Entrepreneurship (0–6 credits)
Students will study advanced level topics in Entrepreneurship. The exact topics will change over time to remain relevant as practices in industry and markets evolve. Contact the MBA office for additional details.
Approved Alternate Options
No more than one approved 3-credit alternate may count toward the concentration. Advance approval from the MBA Program Director or Graduate Academic Advisor is required.HRM 06605 - Strategic Human Resource Management
Strategic Human Resource Management consists of planned organizational activities designed to increase organizational effectiveness and equity. This course outlines the transformation of HRM from a clerical function to an important strategic partner of top management. It focuses on the ability of HRM to provide a source of competitive advantage to forward-thinking organizations.
MGT 06520 – Global Leadership and Organization Culture
The course is designed for graduate business students. Course content will cover the theories of business leadership and the focus of this course will be on leadership from a variety of perspectives–organizational leadership in the external environment, as well as leadership at the top, middle and lower levels inside organizations. Students will focus on the theory and implementation of various business leadership tasks and responsibilities including working with other leaders in a multinational world, supervising workers with diverse backgrounds. These business skills will include establishing workplace goals, organizing work units for productivity, conducting interviews, giving feedback to subordinate employees, designing and implementing employee motivation programs, changing organization culture, the capacity to lead globally, leading work teams and managing workforce diversity. By the end of the course, students will be able to effectively diagnose the complex dynamics of leadership in business environments and take action as leaders and to improve individual and organization performance.
MGT 06601 - Strategic Planning for Operating Managers
This course prepares the operating manager for the responsibilities of performing strategic planning. The course will identify what goes into and how strategic planning is performed. Strategy formation and evaluation will be assisted by computer decision models and management games. The interrelationships of organizational units and pro-active management posture with respect to environmental forces will be stressed. This course may not be offered annually.
Foundations: Calculus, Operations Management, Statistics.
MGT 06603 – Process Analytics (STEM*)
This course introduces the fundamental Lean Six Sigma principles that underlay modern continuous improvement approaches for industry, government and other organizations. Process analytics introduces a different domain of quantitative analytics in understanding, improving, and creating processes, and it is critical for managers and business professionals to use the knowledge and tools to create competitive advantage. This course covers fundamental and applied knowledge on process analytics - including process data acquisition, analysis, matching and models in modern process analytics.
Foundations: Calculus, Operations Management, Statistics.
MGT 07600 – Predictive Analytics (STEM*)
This course is designed to acquaint the graduate student with the advanced statistical forecasting techniques. Upon completion of the course, the student should be able to identify a forecasting problem, gather data and use computerized statistical packages to obtain solutions, analyze results, determine the validity and reliability of the model, and if necessary, recommend alternative methods to solve the model. This course may not be offered annually.
Foundations: Calculus, Operations Management, Statistics.
MIS 02515 – Electronic Commerce (STEM*)
This course will introduce students to electronic business. It will cover such diverse issues as: e-commerce payment mechanisms, encryption and authentication of data, web assurance, electronic data interchange, legal issues on the web, and web marketing. There will also be a lab component that will provide students with exposure to and practice in web page design and creation.
Related Entrepreneurship and Innovation Credentials
Entrepreneurship and innovation take different forms across organizations, from launching new ventures to developing new lines of business, introducing technology, and creating change within established organizations. RCB offers several focused graduate credentials connected to those interests.Corporate Entrepreneurship Certificate of Graduate Study
The Corporate Entrepreneurship COGS focuses on entrepreneurial activity within established organizations, including opportunity development, new initiatives, and innovation within existing organizational structures.
Leading Innovative Organizations Certificate of Graduate Study
The Leading Innovative Organizations COGS emphasizes the leadership and organizational conditions that support innovation and move new approaches toward implementation.
Technology and Innovation Certificate of Graduate Study
The Technology and Innovation COGS connects technological change with organizational needs and business opportunity.
Connect with Rowan’s Entrepreneurship Ecosystem
Entrepreneurship at Rowan extends beyond the classroom through the Rowan Center for Innovation & Entrepreneurship (RCIE), which connects students with mentorship, competitions, accelerator programming, networking, and resources for developing new ventures. RCIE also works closely with the Rowan Innovation Venture Fund (RIVF), which supports Rowan-affiliated startups and innovation in the region.
